Is This The END of MAINA KAGENI and MWALIMU KING’ANG’I???? Here Is Why They Will NO LONGER BE ON AIR
....most of the FM radio stations are not staffed by professionally trained journalists but by individuals who leverage on their popularity in other spheres and hence are less bothered with things like the Code of Conduct for the Practice of Journalism in Kenya and thus their conduct on air leaves a lot to be desired.
It is expected that if the CA and other agencies stick to their word, many broadcasters will have to be more innovative in what they do, for instance, with regard to moderation of expl1cit discussions, to retain or improve their ratings, or contend with a hit on their balance sheets.
In its recommendations contained in a report, titled Free Speech or Cheap Talk?, the Media Council is of the view that while talk show hosts should strive to observe professional control and adherence to freedom of speech, they must, among others, adhere to the Code of Conduct during discussions that relate to issues of ethnicity and religion.
Together with programme producers, they are also required to apply higher levels of moderation and professionalism that should include screening callers before they go on air.
The Media Council further recommended that media houses undertake proper training of talented and celebrity cohosts who do not have journalist skills and who may not understand and apply the Cord of Conduct.
“This will ensure that they use appropriate language and that they remain ethical and professional during such shows,” it concludes.
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